Exploring Strategic Groups

This thoughtful and original book will be of interest to students of strategic management and economics, business practitioners, management researchers and to anyone concerned with the problems of industry analysis and its links with strategic decision-making.It is an important book that explores the theme of cognitive strategic groups and group identity and draws conclusions on the basis of solid empirical research. The findings cut across a convenient academic concept and in so doing, provides insightful and meaningful elucidations of the realities of managerial cognition and group identity.

Rather than relying on assumptions of homogeneity between managers’ perceptions of strategic dimensions, the book explores in-depth the cognitive context that informs the practice of strategic decision-making within firms and presents an alternative analysis of strategic group theory.

Second Edition

James Rafferty

ISBN 9781908684677

 

Price: £20.00

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